Content & Organic Channels Manager

📍 Zurich (hybrid) **OR** Europe / UK (remote with regular Zurich visits) **About Dagsmejan** Dagsmejan is a Swiss sleepwear brand combining science-based innovation, premium natural materials and Swiss design to improve sleep quality and recovery. Today: - We serve customers in **100+ countries** - We’ve helped **200,000+ people sleep better** - Our products are **internationally recognised for innovation and performance** - **Professional sports teams and athletes worldwide** wear Dagsmejan to optimise recovery - Over **80% of our turnover comes from direct-to-consumer channels** We are a focused, fast-growing brand with a strong emphasis on **quality, consistency and long-term brand building** . **The role** We’re looking for a **Content & Organic Channels Manager** to own and develop Dagsmejan’s organic storytelling and email content. This is a **hands-on role** at the intersection of brand, content and execution. You will plan, write and publish content yourself — this is not a strategy-only or agency-coordination role. **What you’ll do** **Organic content & community (main focus)** - Own organic content planning and publishing across: - Instagram - Facebook - Pinterest - TikTok - Develop content themes around: - Sleep & wellbeing - Swiss innovation & science - Product education - Founder & brand storytelling - Write strong captions and hooks - Ensure visual and tonal consistency across platforms - Engage with the community (comments & DMs) **Email content creation (important, limited scope)** - Create content (copy + basic layouts) for: - 5–6 campaign emails per month - Content updates within existing flows - Build emails directly in Klaviyo (content & structure) - Collaborate with designers on GIFs and more complex visuals - Ensure content consistency across: - English - German - French - Coordinate translations and review tone and accuracy *(You will not be responsible for segmentation, scheduling, analytics or flow logic.)* **Collaboration & repurposing** - Repurpose email storytelling into organic formats - Work closely with founders, design, e-commerce and performance teams - Contribute ideas for launches, campaigns and seasonal moments **What we’re looking for** **Must-have** - 3–6 years experience in content, organic social or brand marketing - Excellent written English (you will write emails and captions yourself) - Experience creating **email content** for consumer brands - Hands-on publishing experience (not agency-only) - Confident with Canva or similar tools - Strong attention to detail and reliability - Comfortable working independently and remotely (if a remote position) - Experience with consumer brands **Nice-to-have** - German writing skills - Experience coordinating French translations - Pinterest content or SEO experience - DTC / wellness / lifestyle brand background **Location** - **Zurich:** hybrid, 3 days per week in the office OR - **Remote (Europe / UK):** 1 full onboarding week in Zurich, 1 week per quarter on-site in Zurich, Additional visits for key moments (campaigns, shoots, team weeks) **Why join** - A science-backed, premium product with a strong purpose - Clear brand, tone of voice and creative direction - Small, senior team with short decision paths - Real ownership and visible impact We value **reliability, clarity and quality** over volume, speed or hype. **Application requirement (mandatory)** Please include: 1. A short paragraph (5–7 sentences) explaining why this role fits your experience 2. A link or PDF with **2–3 examples** of: - Email copy - Social captions - Content you’ve created for a brand - Applications without this will not be reviewed. Quelle: https://ch.linkedin.com/jobs/view/content-organic-channels-manager-at-dagsmejan-4349346800

Level: senior